What is BC Cares?

BC Cares is a program that was designed by the BC Care Providers Association (BCCPA) in 2007 to recruit care aides into the growing seniors care sector. Initially developed as a pilot with the Fraser Health Authority, BC Cares became a province-wide initiative in 2009-2009.

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About Us

BC Cares is a program that was designed by the BC Care Providers Association (BCCPA) in 2007 to recruit care aides into the growing seniors care sector. Initially developed as a pilot with the Fraser Health Authority, BC Cares became a province-wide initiative in 2009-2009.

The goals of the 2008-2009 initiative were to help increase enrollment, encourage recruitment and retention, and promote continuing education for Home Support Workers (HSWs), Residential Care Aides (RCAs) and Licensed Practical Nurses (LPNs) within BC.

BCCPA initially designed BC Cares as a pilot project with the Fraser Health Authority in July 2007 to address a labour shortage for health care workers within the seniors' care sector. Its success resulted in the development of a province-wide campaign the following year with a number of provincial partners including:

  • BC Ministries of Health & Advanced Education
  • 20 participating public & accredited private BC universities and colleges
  • BC Career Colleges Association
  • BC Health Education Foundation
  • Student Aid BC
  • Vancouver Island, Fraser, Interior & Northern Health Authorities
  • Provincial Career Training Institutes Association

Most of the participating colleges in BC Cares were able to offer specially designed programs for Aboriginal persons and new Canadians where English was the second language.

In association with a generous student assistance program from the BC government, a province-wide awareness campaign worked to increase enrolment rates at participating colleges. As a result, more graduates were expected this spring.

BC Cares also:

  • supported BC's commitment to add 5,000 new long term care & assisted living beds to the seniors' care sector
  • received more than 100,000 website hits
  • encouraged hundreds of eventual qualified residential care aides & home support workers into the seniors' care sector

As BC Cares was taking place in 2008, the BC Ministry of Health prepared a chart to help identify and target the number of care aides and home support workers needed to satisfy each region's seniors care needs based the provincial commitment to create 5,000 new care beds.

The review predicted demand, a function of utilization rate by age and size of population, the intensity of use in days/year/client and the number of direct care hours/day/client.

Following discussions with project partners, BCCPA made an application to provincial and federal governments to extend BC Cares beyond 2010. This application resulted in a positive announcement (link to cover page story) in February, 2010.


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